British e-tailer N Brown has relaunched the website for Simply Be.
The move is being seen as a part of the clothing e-tailer’s digital transformation journey.
The new upgraded website was designed by N Brown in alliance with software firm Ubique Digital.
Notably, the website has been designed to be a mobile first experience that distinctly reflects a shift in the shopping habits of Simply Be customers.
Applauding the team for the hard work, Nuno Miller, COO, N Brown, said that the launch was a significant step forward in company’s digital transformation, adding “We execute our technology roadmap and deliver our strategy of creating an improved experience for our customers.”
N Brown offers a range of products, predominantly clothing, footwear and homewares. It generated £ 594.9 million in 2020.