A vintage jeans brand once owned and manufactured by denim giant Levi Strauss & Co is up for sale. “The sale includes the extensive trade mark portfolio providing global protection, a registered Community rear-pocket design, domain and website and rights to the Big ‘E’ social media accounts,” said Stephen Robertson at Metis Partners. Metis Partners are the trademark specialists who have been hired for the sale of the brand name which is anticipated to bring in cash in 6 digits. There has been demand in recent years for companies to buy existing brand names that will add heritage, history and authenticity to a product rather than create a new name.
Bharat Tex Special Report 2026 
