
The fashion platform 6Degree and Aditya Birla Fashion & Retail Limited (ABFRL) have teamed to enhance the e-commerce and digital presence of ABRL’s portfolio of brands. With this partnership, 6Degree will increase e-commerce sales, improve consumer interaction, and introduce ABFRL’s brands to new markets.
Commenting on the partnership, Nikhil Hegde and Amit Bhardwaj, co-founders of 6Degree in a statement said, “ABFRL is a powerhouse in the Indian fashion and retail sector, and we are elated to collaborate with them to redefine the e-commerce customer experience. Our mission at 6Degree is to empower fashion & lifestyle brands with robust digital solutions that drive growth and innovation.”
According to ABFRL’s chief digital and information officer Praveen Shrikhande, “We look forward to working with 6Degree to enhance our e-commerce journey, improve customer engagement, and drive digital growth across brands.” As a leading e-commerce platform, 6Degree aids in the expansion of firms’ online presence.






