Outwear brand Hawke & Co. has announced that it will be re-launching the brand under the leadership of its founder Michael Rosenberg, as per the official press release.
With full control over the company, the founder intends to introduce products that will continue to embody the brand’s core values while embracing sustainability, newer fabric technologies and design versatilities, the brand highlighted in a release.
Hawke & Co. also revamped its team with Michael Macko as their new brand’s new Fashion Director and Blair Harrison-Carp as their new president of sales and planning. The brand is known for its commitment to quality and its classic designs.
In the press release, Rosenberg said, “By manufacturing globally, we ensure our customers get the highest quality and most affordable jackets without excessive markups.”
The brand has been a pioneer in the outwear innovation industry since 1958 and has delivered ‘premium products designed to protect against the elements’.