Children Worldwide Fashion (CWF), the well-known children’s fashion firm based in France, is bolstering its portfolio of licensed brands.
The focus of CWF is now on developing kidswear line!
Following its recent signing of licensing deal with Michael Kors to strengthen its collection of kidswear, CWF has now gone ahead and added Sonia Rykiel to its portfolio.
CWF has just signed a licensing agreement with US-based G-III that had bought Sonia Rykiel last year.
Here it is important to mention that CWF already develops Karl Lagerfeld’s kids’ collections under license from G-III.
CWF’s maiden collection will be launched in Spring/Summer 2023 and will comprise 80 pieces for girls aged 4 to 16.
Sonia Rykiel’s kid’s collection is an extension of women’s ready-to-wear line and stays true to the brand’s identity with stripes and rhinestones, amongst others.
CWF is a French licensee that manages children’s ready-to-wear clothing for Hugo Boss, Burberry, Chloe, DKNY, Elle and Marc Jacobs, amongst others. It is, reportedly, in 56 countries today.
