Here’s how ‘brand extension’ has become the latest buzzword for fashion labels

by Shubhi Srivastava

01-March-2019  |  8 mins read

Image Courtesy: nuvomagazine.com

Brand Extension is a trend that is taking the industry like wild fire as an increasing number of brands are expanding their product offerings or exploring new industries such as homeware to offer one-stop solution stores to the masses.

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