
Online retailing giant eBay will once again be a champion of second-hand fashion during the New York, London, Milan, and Paris Spring/Summer 2026 fashion weeks with the return of its ‘Endless Runway’ circular fashion initiative.
Entering its second year, the global drive was launched to solidify the position of pre-loved fashion on high-end runways. For SS26, eBay has achieved partnerships with influential designers like Erdem, Luar, Altuzarra, Kallmeyer, and Ahluwalia, collaborating with the Council of Fashion Designers of America (CFDA), the British Fashion Council (BFC), and the Fédération de la Mode Circulaire (FMC). Pre-loved items, including items from their archives, will be incorporated into each designer’s new-season collections.
Ebay stated in a press release that from archival catwalk styles to ageless wardrobe essentials, every look will showcase the impact of second-hand fashion and the value of circularity on the world’s largest stages.
Erdem Moralıoğlu, founder and creative director of Erdem, who will showcase during London Fashion Week, said that he is delighted to work with eBay’s ‘Endless Runway’ for Spring/Summer 2026. Revisiting an archival design through the lens of circular fashion allows him to continue a story while exploring sustainability in a meaningful way.
In addition to designer presentations, eBay will also feature its own exclusive pre-loved runway shows. The shows—slated for 10th September at New York Fashion Week and 18th September at London Fashion Week—will be streamed live on eBay Live and made instantly available to shop, curated by eBay fashion insiders Brie Welch and Amy Bannerman.
Alexis Hoopes, eBay’s vice president of global fashion, stated that eBay comes together with vintage gems, pre-owned essentials, and new designer style, and it is the most eclectic fashion marketplace in the world. With Endless Runway, they are showing that pre-owned fashion is leading the conversation globally on circularity.






