Women’s ethnic wear brand Soch has unveiled its new bridal collection ahead of the wedding season. The bridal wear collection features a range of bridal trousseau, bridesmaid dresses and guest wear, all adorned with opulent fabrics, intricate embroidery and dazzling embellishments, as per the brand’s press release.
The designer wear explores elegant hues of pink, with detailed zardozi embroidery. The clothing pieces are also adorned with tassels, stones and shell work. The diverse wedding garments include lehengas, sarees, anarkalis and more, catering to a wide range of customer preferences.
The collection is available on Soch’s online and offline retail platforms. The brand has 175 stores across 70 Indian cities and a strong online presence.
