Resale seems to have picked up momentum over the last few years!
And now the US fashion resale platform ThredUp has decided to join hands with luxury marketplace Farfetch to start a donation programme for American shoppers.
Notably, clean out kits will be provided to Farfetch customers, which they can fill with clothes, shoes and fashion accessories that are no longer needed. These can then be given to ThredUp.
Once sold, at least 50 per cent of the total payout will be donated to charity. The remaining payout will be given as Farfetch shopping credit.
The donation programme is seen as an extension of Farfetch’s previous Farfetch Donate service that was launched two years back in the UK.
Farfetch is committed to being ‘more circular than linear’ by 2030 and is focussed on selling more of low-waste products. In this regard, tapping ThredUp to do back-end operations is one way for Farfetch to live up to its sustainable commitments.
Reportedly, Farfetch is ThredUp’s first retail-as-a-service partner to utilise its white label offering creating a fully customised resale experience tailored to the Farfetch brand and audience.
Founded in 2007, Farfetch is a British-Portuguese online luxury fashion retail platform that sells products from over 700 boutiques and brands across the globe.