
Bengaluru has become the first Indian city to house the stores of Spanish fashion brands, Springfield and Women’secret. The former is a youth-oriented casual apparel label; while, the latter is an innerwear, swimwear and sleepwear brand. The new fashion retailers in India aim to tap the tremendous scope of growth for international labels in view of the growing fashion conscious youth in the country.
The stores of Springfield and Women’secret were inaugurated by Eduardo Sanchez Moreno, Deputy Head of Mission, Embassy of Spain at Phoenix Market City Mall, Whitefield. The inauguration ceremony was also attended by Adeeb Ahamed, Managing Director, Tablez India (which holds the master franchise rights for both the brands) and Antonis Kyprianou, Group General Manager for Franchising at Grupo Cortefiel – Owner of Springfield and Women’secret.
Springfield will sell urban casual and trendy apparels for both men and women in India; while Women’secret will specifically offer women’s lingerie, swimwear, beachwear, home wear and sleepwear.
In 2016, Grupo Cortefiel had signed an agreement with Tablez to start stores of the two brands in India. In view of size and importance of the Indian market, Grupo Cortefiel wishes to increase the store count of its brands to 75 by the year 2021. The owner is quite optimistic on the brands’ success in the Indian retail market.
Currently, Springfield operates around 940 stores across 73 countries, while Women’secret is present in 82 nations with 630 stores.