Revman International, a Kaltex company based in New York, has licensed a deal with American designer Kenneth Cole to develop a home decor collection.
Come September and the Kenneth Cole brand will launch this collection at the New York Home Fashions Market Week.
Spanning various home textiles and five countries, including Canada, US, Mexico, New Zealand and Australia, the collection will feature lines of bedding bath and beach items, all of which will be retailing in Spring/Summer 2020.
There will be two separate labels under the Kennneth Cole brand. These are Kenneth Cole New York and Reaction Kenneth Cole, both of which will be reflecting the brands’ essence of modern and trendy items.
Moreover, Revman International has rights to Unlisted, a Kenneth Cole Production which is a label under the brand.
“Kenneth Cole is a well-known, high-profile brand inspired by an urban sensibility that adds a unique and distinctive lifestyle point of view to our collections,” stated Rich Roman, President and CEO, Revman.
He added “We are extremely pleased to bring Kenneth Cole’s vision to the home fashions market. I have always admired the company’s socially conscious stance as well as Kenneth’s philosophy of designing products that make the customer look good and feel good. We hope to do the same, insuring our Kenneth Cole home products look and feel good.”
Kenneth Cole New York will give emphasis to modern classics that provide comfort and ease for urban living. High quality materials and subtle textures will be combined to develop effortless and adaptable products. Some highlights of the collection to watch out for are washed sateen and twill layered with cotton velvet, chunky knits and suedes in neutral shades.
Having a sportier attitude and a palette of vibrant colours, Reaction Kenneth Cole will be trend and print-driven with patterns inspired from city graphics like window grids and crosswalk stripes. Innovative fabrics with enhanced comforts are expected to be used for this collection.
“We are looking forward to having a world-class partner who is a leader in the home space and is able to offer top tier product and service. This partnership supports our strategic initiatives and we are confident that Revman will contribute to our growth in this important category,” said Marc Schneider, Chief Executive Officer, Kenneth Cole Productions.
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