British online luxury retailer N Brown has announced that it will be launching third party brands to its platform.
These include eco-conscious fashion brand Nobody’s Child along with denim bigwig Wrangler and Finery.
Nobody’s Child is all set to be launched in April, while Finery will be seen on Simply Be’s website later this month.
Notably, both fashion brands will be available from size 20 onwards – exclusive to plus size womenswear label.
As far as denim stalwart Wrangler’s launch is concerned, it will be seen on Simply Be sometime later this year.
That’s not all! Renowned womenswear fashion brands such as Damsel, Studio 8 and Phase Eight too will be getting launched on JD Williams’ website over the course of next 2 months.
These developments are being seen as N Brown’s long-term business strategy to focus on its five core fascias – Jacamo, Simply Be, JD Williams, Ambrose Wilson and Home Essentials.
Some other brands like French Connection and Selected Femme, amongst others, are also expected to be added to the platform in the summer.
More on this, Sarah Welsh, Retail Chief Executive, N Brown, said that these curated brands as well as the refreshed in-house brands will help inspire and delight the customer through ‘Emporium of Discovery’ style digital proposition.
Founded in 1859, N Brown offers a wide range of products, majorly comprising apparels and footwear. It generated £594.9 million in 2020.