Asos has introduced more than 180 women’s occasionwear outfits on the rental platform Hirestreet.
The collection comprises Asos’s in-house brands, including Asos Design, Asos Edition, and Asos Luxe, featuring a wide range of options such as wedding guest outfits, bridal attire, and bridesmaid dresses.
The collection caters to diverse body types with sizing options available for petite, tall, and curve sizes.
Starting 23rd May, customers can rent these items, with prices ranging from £ 20 to £ 47 for a period of four days.
Additionally, individual items can be rented for 10 and 30-day durations.
As a special offer, customers can take advantage of Hirestreet’s deal, allowing them to rent two dresses for a 4-day period at a price of £ 35.
Expressing his enthusiasm, Jag Weatherley, Corporate Transformation Director at Asos, stated, “Our customers have shown great appreciation for our wedding and occasionwear collections, which are specifically designed for special events. We are thrilled that our new partnership with Hirestreet allows an even wider audience to experience and enjoy Asos’s distinctive fashion-forward styles.”
Isabella West, CEO of Hirestreet, expressed her insights saying, “In 2023, the average expense for attending a friend’s wedding in the UK exceeds £ 500. This is why ‘wedding guest’ is our most sought-after occasion category during this time of the year. Collaborating with the Asos team to curate this collection has been a delightful experience, and we firmly believe that this brand collaboration will be our most popular one to date.”