Known for its materials used in suits and shirts, Mistair, a menswear business from Siyaram, has named actor Aditya Roy Kapur as its new brand ambassador.
Mistair is well known for its selection of high-quality textiles for shirts and suits that combine classic style with contemporary flair. Mistair’s collections are made with unique weaves, finishes, and textures—which are ideal for a variety of occasions.
Ramesh Poddar, Chairman and Managing Director of Siyaram’s, expresses his excitement about the partnership, “We are delighted to have signed Aditya Roy Kapur as the brand ambassador for Mistair. Over the years, Mistair has established its popularity across demographics, just like Aditya himself. He embodies a sense of style and youthful energy that perfectly aligns with the Mistair brand identity. With our commitment to high fashion, quality and accessibility, we’re excited for Mistair’s fashionable journey ahead with Aditya Roy Kapur.”
Echoing the excitement, Aditya Roy Kapur says, “I am delighted to be collaborating with Mistair. Their collection resonates deeply with my personal style, offering designs that exude sophistication with a touch of modern flair. What impresses me most is how Mistair combines classic elegance with modern trends, making it perfect for the contemporary man who values both tradition and innovation.”
