unspun – a robotics and digital apparel company building custom jeans for consumers on-demand – has secured US $ 7.50 million funding in an oversubscribed seed round as the fashion industry’s answer to the growing climate crisis.
According to unspun, PDS Multinational Group along with its VC arm Apex Black has invested in the seed round.
unspun, based in San Francisco and Hong Kong, aims at reducing global carbon emissions by 1 per cent through automated, localised and intentional manufacturing.
The company also eyes to rapidly transition the US $ 1.40 trillion apparel industry into one that is more intentional, inclusive and efficient by eliminating standing inventory and returns.
“While many technology solutions are needed to reverse fashion’s negative impact on the planet, gigaton-scale reductions in carbon emissions require far more than incremental improvements,” said unspun in an official release.
The company further added, “In an industry that destroys US $ 200 billion worth of unsold goods annually due to overproduction and returns, unspun’s platform is focused on aligning profitability with sustainability, and building products unique to each consumer only once they are sold.”
Tailoring each garment unique to the customer via a 3D iPhone scan, every pair of unspun jeans is completely unique, as claimed by the company. Beyond their own label, unspun has also launched collaborations with other brands, such as Weekday, as the first partners on their
platform, empowering the world’s most forward-thinking brands to also produce on-demand and at-scale.