Bespoke Manufacturing Co. (BMC) – a US-based fashion manufacturing company – has recently announced to open a new state-of-the-art plant in Phoenix, Arizona spread over 50,000 square-foot lease facility.
The new facility is being equipped by French technology company Lectra with its Gerber AccuMark range of solutions and Gerber Z1 cutting machine.
BMC is known for its on-demand business model, providing customised garments through onshore production to improve sustainability and profitability. The company reports that all products are sold prior to manufacturing, minimising fabric waste and excess inventory, which greatly reduces costs.
“Our aim is to provide a viable alternative to the traditional supply chain by reducing manufacturing time from months to minutes,” commented J. Kirby Best, Chief Executive Officer, Bespoke Manufacturing Company.
BMC has selected Lectra to power its iCreate.Fashion platform, which serves as the backbone of its on-demand factory. This technological ecosystem incorporates a digital printing solution, the Kornit Presto and Lectra’s AccuMark 2D, AccuMark Made-to-Measure solutions, as well as the GERBERcutter Z1 allowing BMC to go from designing to printing and cutting and sewing within minutes, without facing the risk of errors.
With Lectra’s solutions, BMC can streamline and automate the on-demand production process, without having to handle complex logistical issues and long lead times. As a result, they can achieve high throughput using less resources and labour, ensure consistent profitability and expand their business to other regions with the same production model.
“Compared to mass production, the on-demand model is well adapted to fashion’s new normal, as it digitalises the supply chain, creates minimal waste and is more agile to meet consumers’ needs. Traditionally, it is a complicated and tedious process, with long lead times. Our Industry 4.0 technology connects the dots to enable more and more trailblazing companies like BMC to adopt this way of manufacturing without any of its inconveniences, thanks to automation. By helping BMC, we are promoting a flexible, responsible manufacturing mindset, which is a step towards the future of the fashion industry. At the same time, we are bridging the gap between profitability and environmental sustainability,” commented Lenny Marano, President (Americas), Lectra.







