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Denim Market braces for turnaround in 2018

The influence of denim is visible in wardrobes across the world. However, the last few years have seen its appeal get upstaged by athleisure’s yoga pants and jeggings. Even a brand like Levi’s that is an industry stalwart in denim was struggling but with new advancement in technologies a renwed focus on product development, things are looking up for denim aficionados.

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