Being the sole Indian clothing brand of this size to debut their Spring/Summer 2025 collection, W for Woman from Aditya Birla Fashion and Retail Ltd. (ABFRL) is poised to feature at New York Fashion Week (NYFW) 2025. The Indian clothing brand, which is supported by Bollywood star Anushka Sharma, will be featured in the exclusive “Made in India” section.
“W” will host a runway show for the international fashion community on 6th February 2025, at Sony Hall in Manhattan, displaying models with unique styles that represent the contemporary woman that is Indian at heart and has a global perspective.
The collection is curated to showcase the richness of Indian fashion, blending traditional craftsmanship with modern flair. From wedding attire to experimental fusion wear, ‘W’s’ collection offers something for every style and occasion.
Anant Daga, CEO of the TCNS Division at Aditya Birla Fashion and Retail, expressed his pride in representing modern India at New York Fashion Week 2025. He highlighted that this showcase reflects ‘W’s’ dedication to merging India’s cultural heritage with contemporary fashion, making it globally relevant.
