Pakistan, one of the promising denim suppliers to the world, escalated its denim apparel exports to the USA during January to May 2018 period.
According to the latest figures released by OTEXA and analysed by Apparel Resources, Pakistan grew 20.50 per cent on the yearly note and exported denim apparels worth US $ 86.25 million in the USA market, adding another US $ 15.51 million in May from what the country had already earned till April month.
It is to be noted that denim apparels here consist of jeans of both Men & Boys (MB) and Women & Girls (WG) categories; skirts and jackets.
Men and Boys (MB) denim jeans fetched US $ 33.08 million (up 8.38%) for Pakistan through exports to the USA. Whereas, Women and Girls (WG) segment remained a robust product category in which Pakistan posted a commendable growth of 29.10 per cent to clock US $ 52.13 million in the mentioned period.
On the other hand, exports of skirts and jackets in the US market got a boost of 83.45 per cent and 89.34 per cent, respectively though the export value was not something to cheer upon. Skirts earned US $ 0.403 million for Pakistan, while Jackets valued at US $ 0.465 million.
Notably, during the period, Pakistan surpassed Mexico in denim jackets exports. Mexico fell drastically by 61.78 per cent and exported jackets worth just US $ 0.276 million to the USA and probably this shift was captured by Pakistan.
The overall denim apparel import by the US was US $ 1283.11 million during the review period and Pakistan had just 6.72 per cent share in this import value. The figure also indicates that the denim apparel import by the country is surely increasing, however, Pakistan has a long way to go in order to increase its value-wise share in the US market.
