Shivani Goel has joined Reliance Brands Limited as Associate Vice President Marketing, where she will lead marketing and brand growth for a portfolio of global luxury and premium brands in India.
In her new role, Goel will oversee the India marketing mandate for HUGO BOSS, Paul & Shark, ZEGNA and TUMI. Her responsibilities will span brand strategy, consumer engagement and commercial growth across retail, digital, CRM, PR, partnerships and brand experiences.
Goel joined Reliance Brands in July 2026, following a stint as an independent consultant focused on strategy, positioning and brand growth. Before this, she served as Vice President – Marketing at Forever New Clothing from April 2022 to November 2025.
She has also held senior marketing and communications positions at Colorbar USA, Koovs.com, Major Brands India and ICICI Prudential Life Insurance. At Colorbar USA, she served as Lead – Global Marketing Communications & International Expansion Manager from November 2017 to April 2022, while earlier she worked as Senior Marketing Manager at Koovs.com.
Goel began her career in marketing with Kansai Nerolac Paints in 2003 and brings more than two decades of experience across beauty, fashion, retail, e-commerce, paints and financial services.
Announcing her new role on LinkedIn, Goel said she would focus on shaping the next phase of the brands in India by creating cultural relevance, strengthening consumer connections and translating their global visions for the Indian market.
