Fila has introduced its ‘Bellissimo’ sneaker collection to the Indian market in partnership with Metro Brands Limited. This retro-inspired collection, which blends Italian craftsmanship with modern design, was launched in select Fila-exclusive outlets as well as Metro and Mochi stores across the country.
The Bellissimo collection pays homage to Fila’s roots in Biella, Italy, known for its creative and artistic legacy. According to Alisha Malik, president of Metro Brands Limited, the new line represents Fila’s unique blend of style, heritage, and comfort, bringing Italian-inspired fashion to India’s sneaker scene.
The collection, designed for both men and women, takes inspiration from the bold styles of the 1980s and 1990s. It includes models like the RI-TSS BALLAD and RI-TSS HIGH III, made from a mix of mesh, suede, and leather, offering a distinctive puffy and padded look. Women’s models, such as the Envi Victori and Envi Halli, feature materials like textured PU, mesh, and double lacing details. The collection also includes tennis-inspired designs and outdoor trekking sneakers, catering to diverse style preferences.