Encrustd, the womenswear brand and the brainchild of fashion expert Deepa Chikarmane, will now be exclusively available on AJIO. Encrustd represents elevated international clothing.
Drawing from over two decades of experience in designing embellished garments for global fashion houses, Deepa Chikarmane started this brand in 2015.
The brand was born out of Deepa’s vision to make luxury designer clothing accessible at affordable price points.
“Encrustd is not just another fashion brand; it’s a force to be reckoned with. Our commitment to craftsmanship sets us apart, ensuring that each piece is meticulously crafted to perfection, blending the finest Indian artistry with the hottest western trends. We believe in empowering individuals to embrace their unique style and make bold statements,” said Deepa.
Vineeth Nair, CEO, AJIO, said, “Encrustd embodies modern women – confident, elegant and ready to take on the world with style. The brand is loved by customers for it’s elevated quality designs and fine craftsmanship that transcends fashion. We’re excited to add Encrustd to AJIO’s wide roster of exclusive brands, raising the style quotient for fashion conscious Indian women.”