Premium sportswear brand Castore has decided to extend its deal with McLaren Racing and Official Team Apparel.
With this partnership, McLaren Formula 1 Team from the 2023 season will be provided with merchandise and teamwear from Castore. This British manufacturer will also give Arrow McLaren IndyCar Team, NEOM McLaren Extreme E Team and the NEOM McLaren Formula E Team from 2024 fanwear and team apparel.
The deal commenced in 2021 with Castore’s entry into motorsport. Through different sales channels, the brand has been promoting the team’s merchandise, while also producing McLaren F1 Team’s apparel and fanwear.
Castore said in a statement: “The long-term extension underpins McLaren and Castore’s shared ambition to deliver an ever more seamless merchandise experience, going beyond F1 to develop McLaren’s global fan offering across its wider racing portfolio.”
“It’s crucial to have partners who value the power of McLaren’s racing portfolio beyond Formula 1, so we are excited to take this journey to the next level by unifying the look of our other race series,” said Lindsey Eckhouse, Director of Licensing and Digital Products of McLaren Racing.
