Gone are the days when athleisure was only about comfort. Today, brands are answering varied calls of the consumers and incorporating technology and innovation to make their portfolio efficient, affordable, and lifestyle friendly.

Zero waste is no more just a trend that experts discuss about; Indian brands are picking up the same to make it a reality. Assured with innovation and creativity, customers are also getting interested in including the new ‘from the scrap�

Embroidery is not just a handmade practice, but it is an art and each knot is an intricate detail. But owing to the pandemic scare and contactless becoming a standard, will brands and customers refuse embroidery?

A lot of Americans are now into making masks and medical gowns, thus driving the ‘Made in America’ movement.

In the process of launching new brands like Hombres, Otorva, AM: MA, Neraya, MKoal, Pamplemousse, Peperoncino, etc. – Mithun Bhardwaj, CEO, Zashed shares his unique business model…

Devadas PM, Director, EFFICIENCIE, Consultants in Industrial Engineering, Operational Excellence and Lean Manufacturing, discusses some critical areas to re-look at in manufacturing, to survive the crisis.

In the contactless era, will handmade clothing strive to amp its demand?

‘Continuous production line’ is different from traditional production methodology where right from raw material till packing, many different departments like storage, cutting, sewing, finishing and packing function as separate entities.

There are various ‘hidden’ costs in apparel manufacturing business which hamper the profitability drastically and need to be identified as early as possible, especially in the post-COVID-19 time. Two renowned consultants share their vie