BlackTree India, the e-commerce platform that offers fashionable garments, has received funding from Yes Bank to set up a factory locally to overcome the logistical challenges.
Headed by Kundan Kumar, BlackTree India used to import the products from China, but due to sourcing challenges, the company’s management decided for apparel production in India.
As per media reports, BlackTree India is also in talks with Shiprocket with regard to revenue-based financing (www.myblacktree.com).
As a first for their local production venture, BlackTree India decided to go ahead with their denim product range.
To make this happen, the company partnered with two leading manufacturers, namely Denmark Clothing and Kako Apparels, who handle manufacturing for brands such as BlackBerry and Sparky.
Both the firms have signed a MoU with BlackTree India for their upcoming endeavour.
Furthermore, BlackTree India is also in talks with RC Apparels, the company that handles production for renowned brands such as Provogue, Benetton, Arvind Brands, and Gini and Jony to name a few.
To expand its T-shirt production in Tiruppur, the e-commerce platform is looking at investing Rs. 5 crore in order to build its own cutting and stitching plant.
The company has hired trained professionals for manufacturing and design department.
