The brand is targeting a 50% year-on-year increase in revenue, with annual recurring revenue expected to grow from Rs. 100 crore (US $ 11.14 million) in 2025 to Rs. 150 crore (US $ 16.71 million) by the end of 2026.
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The move comes as New Delhi and Washington continue negotiations on a bilateral trade agreement, which India hopes could lead to relief from a 50% tariff imposed by US President Donald Trump on some key Indian exports.
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Sustainability
Himachal Pradesh launches regulated hemp policy to build sustainable textile value chain
The state government has now identified it as a high-potential industrial crop, particularly for textiles, given its strength, durability and suitability for eco-friendly fabrics.
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Around 40 companies have begun making investments, 22 have reached the prescribed investment threshold, and 30 units have already started production.
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Retail
Apple chief Tim Cook backs Nike turnaround as company presses ahead with growth and brand reset
The investment underscored confidence in the strategic direction set by Hill, who has been seeking to reinvigorate demand through renewed marketing, sharper product innovation and a stronger focus on core performance categories such as running and sports.
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The approval comes at a time when Amazon is simplifying its corporate structure in India amid tighter regulatory scrutiny, slower growth in e-commerce and rising competition from quick commerce platforms.
