In an exclusive conversation with Apparel Resources, Viswanath Reddy, Aditya Birla Management Corporation discusses about the transformative impact of Gen AI on fashion industry and how organisations need to move from ‘proof of value’ t
Retail Tech
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The implementation of the Digital Personal Protection act in India highlights retailers’ efforts in safeguarding their customers’ data. The legislation imposes stricter regulations on data handling and brings greater transparency that h
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In an exclusive conversation with Apparel Resources, Thomas Hebenstreit, Founder, Sartoria Vienna and the shirt dandy, discusses about embracing the opportunities technology offers while staying true to the values of quality and personalisa
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Retail Tech
The role of innovation in performancewear: Insights from Reba Singh, Founder, Off Limits
Reba Singh, Founder of D2C athleisure brand Off Limits, talks about how advancements in fabric technology, design techniques and manufacturing processes are paving the way for a new era in performancewear.
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Retail Tech
The rise of virtual try-on: Insights from Yuvraj Shidaye, Director, Tread Binary Technologies
In an exclusive discussion with Apparel Resources, Yuvraj Shidaye, Director of Tread Binary Technologies, talks about the widespread adoption of AR and VR technologies not just globally but also in India with an incredibly promising future.
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Fulfilment companies enable businesses to outsource their order fulfilment, including goods in warehousing, pick and pack, shipping and returns.
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Retail Tech
Celio’s Tech-Powered Retail and Merchandising Planning: Vinit Doshi, Head – Product, Sourcing & Design, Celio
In an exclusive conversation with Apparel Resources, Vinit Doshi, Head - Product, Sourcing and Design, Celio details the brand’s adaptive strategies, from four-season buying to addressing online retail challenges.
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In this feature, Team Apparel Resources brings for you five such consumer technology providers that have partnered with renowned apparel brands in India and have helped them escalate their customers’ shopping experiences.
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Retail Tech
Building Connections: NFTs, QR Codes and Social Communities redefining customer engagement
Brands can increase consumer engagement by implementing a ‘phygital’ (physical + digital) twin system that rewards customers for trying something new.