France-based cutting room solutions frontrunner, Lectra, recently hosted “Lectra Fashion PLM event”. Providing deep insight into evolution of the fashion market and corroborating Lectra’s capacities to help the companies stay ahead of the curve, the event stressed on PLM’s role as a catalyst in adapting to aforementioned evolution. Held at Lectra’s International Advanced Technology & Conference Center, the two-day event saw major top fashion brands from around the world explore opportunities in successfully implementing organization and processes transformation to improve overall performance with Lectra’s expertise, change management methodology and leading edge technology. Insight on the latest market trends in the fashion industry was also given by the online fashion trend forecasting agency WGSN (UK). Kim Mannino, Director of Trend Services at WGSN, highlighted three global brand and retail trends: mass personalisation, fast laning and elevated engagement. “The world has changed, so has business”, another theme discussed during the event by industry experts, emphasized on fashion companies’ need to re-evaluate the way they bring product to market and manage change.
During the event, attendees also had the opportunity to exchange with fellow industry professionals and Lectra experts about best practices. During PLM demonstration sessions and a workshop, they learned how to optimize the collection development process and how to better manage and sustain change.
