August 2019

The boom in online retailing has surely created a huge competition for the bricks-and-mortar retailers. Accepting the challenge the offline retailers with the help of technology like Virtual Trial Rooms, Smart Mirrors, Virtual Reality (VR) and Self-Checkout have done many innovations in their store to maintain the interest of the customers. This issue consists of an article that will talk in detail about how these technologies are helping retailers redefine customers’ in-store shopping experience.

Moreover, another article consists of an interview with Jeff Messer, Vice President, Size Stream, where SW found out everything that apparel & fashion industry should know about what it takes to scan accurate body measurements and how prolonged issue of correct body measurement can be tackled. Cutting Room is another challenging area where the cost of garment can be controlled enormously by saving fabric. In the article ‘Cutting Technology Suppliers Embrace Industry 4.0 Like Never Before’, Team SW has talked about how various cutting technology giants are using data analytics and other Industry 4.0 concepts to help manufacturers save time and cost in cutting room in order to let them sustain and be profitable in longer run.