Moving towards compliance is a win-win situation for all the stakeholders of the apparel export industry, especially when it comes to the medium-level or comparatively new players in the sector… Latest in the list to bag compliance certification is Taurus Global, a Sonepat-based company which is well established in the domestic market with its ‘Taurus’ brand and is also growing into exports from last two years. The company is now Sedex-certified.
Dhruv Gupta, Director – Taurus Clothing Co./Taurus Global told Apparel Resources, “Buyers are concerned about compliance, and along with that we were also willing to upgrade our factory. The compliance certification from Sedex (Supplier Ethical Data Exchange) helps a lot in this regard. Although it was not easy for us but we managed to do it; all you got to have is the right attitude.” Content with the response of overseas markets in initial two years, Dhruv is currently exporting to the US and Spain.
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Having special focus on design, the company offers complete range in womenswear and is looking to expand further in coming years. At present, it has 50 stitching machines in-house and outsources as well. “We are working to add good buyers with us who like our collection and offer reasonable price as our products start from US $ 7 and goes up to US $ 25,” said Dhruv, who is currently exporting 30 per cent of its total business. The company is into domestic market from last 15 years but has equal focus on exports as well.