Pepe Jeans India has announced appointment of Sartaj Singh Mehta, who holds a Post Graduate Diploma in Knitwear Design & Technology from the National Institute of Fashion Technology (NIFT), as Vice President – Design. This was disclosed by the company in a statement issued.
Mehta, who holds two decades of industry experience and expertise in the creative domain, will have a major role in expanding the current product portfolio. He will also be responsible for planning and developing new product ranges for the Indian market in line with the Pepe Jeans international product line, the company added.
He is known for his skill in identifying opportunities to create new product categories for various markets and developing effective and robust growth strategies to ensure long term success.
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Prior to his appointment at Pepe Jeans, Mehta was associated with ITC Ltd. (LRBD) as its Creative Head. He was responsible for creating seasonal lines at both Wills Lifestyle and John Players.
