The Pant Project a D2C Indian brand redefining the market for men’s pants and bottomwear is targeting a revenue growth of Rs. 100 crore by 2025.
The brand launched in 2020 has witnessed a steady and strong growth from Rs. 1 crore in FY 2020 to Rs. 19 crore in FY 2022. The brand aims to achieve its sales target by expanding its customer base in Tier-2 and Tier-3 cities and plans to expand online through partnerships with e-commerce platforms and diversification of its portfolio with the launch of newer products.
Udit Toshniwal co-founder and creative director of The Pant Project stated, “We at The Pant Project are deeply rooted to our vision of delivering top-notch personalised bottom-wear with a truly seamless user journey right from placing the order to the products, their reviews and the returns or other requests if any”.
Similarly, Dhruv Toshniwal founder of The Pant Project added, “The Pant Project has envisioned crossing Rs 100 crore in annual sales by 2025 and aims to become a household name and wardrobe staple in India.”
