In view of steady rise in the demand for plus size apparel around the world, the Canadian apparel retailer Joe Fresh has launched plus size activewear. The newly launched collection has gone available at both online and offline stores from July 19.
The brand which first forayed into plus size last year felt that an extended size range was something that customers had been looking for. Extremely positive feedback made brand to foray into plus size activewear.
The newly launched collection offers everyday essentials in vibrant colors and eye catching prints in sizes 0 to 22. The products have been designed to suit various body types. Majority of its womenswear line is available in extended sizes. The brand is excited to offer new styles to meet the needs of more women.
Large built women love to be remaining stylish while exercising and availability of plus size activewear in market helps them to maintain their style status.
Joe Fresh which came into existence in 2006 retails its products through 1,450 outlets and joefresh.com. In addition to Canada, it also retails its products through local partners in the Philippines, Mexico and the United States.
The brand is known for offering accessible, modern design in lifestyle collections for women, men and children.
