
Avantra by Trends, an ethnic wear brand under Reliance Retail, has launched its 73rd retail store in Hyderabad. The store is located at Aparna Neo Mall, Nallagandla and marks the brand’s seventh outlet in Hyderabad and tenth in Telangana.
The retailer had recently opened its 72nd store three months ago in LuLu Mall Thiruvananthapuram, Kerala, following the launch of its 71st store at Phoenix Marketcity Mall, Kurla West, Mumbai.
Avantra by Trends was introduced by Reliance Retail in September 2021 as an exclusive saree and women’s ethnic wear concept store in Bengaluru. Currently, the brand is present in over nine states, including Karnataka, Tamil Nadu, Telangana, Andhra Pradesh, Kerala, Odisha, West Bengal, Assam, and Uttar Pradesh.