
After a successful months-long trial run with a number of fashion firms in Singapore and India, Singapore-based Navan AI has commercially launched its FashionTech platform, niia.ai.
By utilising generation AI, niia.ai helps clothing designers save a lot of time and money, enhances their creativity, and allows them to try out several choices.
An ideation to market process that usually requires ten phases and many weeks may now be completed in just a few hours, using half the amount of steps.
Designers will be able to generate new designs or variants on existing ones by only defining their concepts with niia.ai.
They can create photoshoot-quality shots, check the design on AI-generated fashion models, and receive a 360-degree view of the product using the visualisation feature.
“No longer do designers have to feel constrained by time and money to see their design ideas take shape,” said Santosh Rout, Founder and CEO, Navan AI. “With our low-cost SaaS-model pricing, niia.ai is transformative and democratizes apparel design, empowering fashion designers to give flight to their creativity with speed, efficiency and cost-effectiveness,” he added.