Italian label Luca Faloni is making its debut in France. Established in 2014 by the founder of the same name, the brand operates on a direct distribution model through its own network of stores, specialising in classic, timeless menswear entirely made in Italy. As Luca Faloni celebrates its tenth anniversary, it is opening its first French store in Paris, marking its tenth global location.
The new shop, located at 10 Place de la Madeleine, will host an inauguration event on 19th September. Spanning approximately 400 square meters across two levels, the space has been designed by Turin-based PlaC Architects. It features a blend of classic and contemporary design elements with luxurious materials like white Carrara marble, blue calcite, and walnut. Mirrors throughout the store create striking visual effects, and a brushed steel staircase connects the two floors. The upper level will include a bar offering aperitifs in the lounge areas every weekend, according to the brand.
Luca Faloni’s offerings include a complete range of men’s apparel, from ready-to-wear to accessories, balancing elegance with a relaxed style. The brand is particularly noted for its linen shirts, linen jersey polo shirts, and cashmere knitwear, including its signature zipped cardigans.
