TrusTrace – a global SaaS company with a market-leading platform for product traceability and supply chain transparency in fashion and retail – has announced that Renfro Brands, a legacy designer and manufacturer of socks and legwear, has selected the TrusTrace platform to support its traceability efforts.
“Renfro Brands is committed to making a positive impact on the world and sees supply chain traceability as an important factor in achieving their goals,” commented Shameek Ghosh, CEO and Co-Founder, TrusTrace, adding “Using the TrusTrace platform, Renfro Brands will be able to centralise its current supply chain data for continued compliance with laws such as the UFLPA, as well as measure and document progress towards its sustainability goals.”
It’s pertinent to mention here that Renfro Brands has a longstanding commitment to both sustainability and community impact and, thus so far, 100 per cent of Renfro Brands’ suppliers have achieved at least one sustainable certification, including OEKO-TEX, GRS and ISO.
Renfro Brands aims to use sustainable yarns and materials in 100 per cent of the products it produces by 2030. Currently, 30 per cent of its packaging components are recyclable or reusable – with the goal of reaching 100 per cent by 2030.
“The TrusTrace platform is a pivotal tool that will help people globally achieve a life well-lived, by protecting our planet now and for future generations,” said Jonah Buelin, SVP Supply Chain of Renfro Brands.
Jonah further averred that achieving sustainability goals is a top priority for Renfro Brands and TrusTrace will standardise how Renfro Brands’ supply chain mapping and material tracing data is captured, digitised and shared.







