Leading brands Prada and adidas have joined hands to celebrate timeless design and championing future consciousness through the adidas for Prada Re-Nylon collection.
In a statement, adidas said, “Together with Prada we are returning to introduce a new chapter of our ongoing collaborative partnership – blending Prada’s expert craftsmanship with our lineage of sportswear innovation. Today, both brands are pursuing shared commitments to crucial sustainability goals while celebrating two timeless icons: the adidas Originals Forum and Prada’s Re-Nylon fabric.”
For the first time in the collaboration’s history, this collection includes ready-to-wear, accessories and bags, as well as elevated takes on the adidas Forum High and Low silhouettes.
Each piece has been made in Italy by Prada, composed of the brand’s signature, infinitely recyclable Re-Nylon fabric.
Prada Re-Nylon is a groundbreaking textile created through the recycling of plastic waste collected from oceans and textile fibre waste – it can be purified and recycled indefinitely, with no loss of quality. Prada Re-Nylon is a fundamental reflection of Prada’s environmentally conscious ideology and commitment to sustainable practices – woven into the very fibre of its signature fabric.
This celebration of Prada Re-Nylon through the adidas for Prada collection underscores a landmark: the shift of the entire Prada production from virgin nylon to Re-Nylon, achieved by the end of 2021.
The ready-to-wear and accessories offering sees Prada turns its focus inward, reworking signature pieces with iconic adidas branding – executed in Re-Nylon textile.
