Ed Hardy, the US streetwear brand, has signed a deal with fashion agency Just Consultancies.
Just Consultancies will, as per the deal, now act for the American brand across its apparel, headwear and footwear collections for the UK and Ireland.
The streetwear label had unveiled its SS ’23 wholesale collection at the Just Around the Corner trade shows in Manchester and London early last month.
Substantiating over the deal, Juls Dawson, MD, Just Consultancies, said that Ed Hardy’s joining the agency couldn’t have come at a better time as Just Consultancies celebrates its 10th year.
Juls added “Andy and the team have delivered product that is well executed and the attention to detail on techniques they’ve used is second to none.”
Ed Hardy, an American brand best known for its tattoo-inspired graphic T-shirts, has expanded its product categories to develop into a full lifestyle fashion brand.
