
TechnoSport, a pioneer in fashionable and functional sportswear, has announced the launch of its exclusive brand outlet in Pondicherry, which will be its ninth location in South India. The new store, which spans 2,041 square feet, is expected to become the area’s preferred destination for fitness fanatics and fashion-forward consumers.
The Pondicherry store offers TechnoSport’s Cotflex Collection, a revolution in eco-friendly comfort and functionality. Cotflex, which is made for men, women, and children, is designed to provide the breathability and softness of cotton with the addition of cutting-edge characteristics.
For active lifestyles, the collection’s wrinkle-free, incredibly breathable, and incredibly elastic fabric ensures optimal comfort. Wearers stay feeling fresh thanks to Cotflex’s TECHNO GUARD anti-microbial protection, which helps stop the growth of bacteria that are caused by perspiration.
The fabric’s anti-static and OdourFree qualities guarantee that it stays comfortable and fresh all day, while its 4-way stretch construction offers dynamic comfort and flexibility. Cotflex provides UPF 50+ protection to shield users from damaging UV radiation when they are engaging in outdoor activities.
Beyond comfort and functionality, Cotflex is a responsible option for customers who care about the environment because it contributes to the reduction of textile waste and microplastic pollution.
TechnoSport CEO Puspen Maity said the company’s move into Pondicherry is evidence of its dedication to provide South India with high-performance, environmentally friendly sportswear. Pondicherry is the perfect location for TechnoSport’s newest store because it has long been recognised as a place that honours both tradition and innovation. The energetic and environmentally concerned community here will be particularly drawn to the Cotflex range, which combines the organic feel of cotton with state-of-the-art performance technology.