Beyoung, a leading Indian D2C fashion brand, has announced the receiving of a strategic investment from The Royal Office of Sheikh Tahnoon Bin Saeed Bin Tahnoon Al Nahyan.
This strategic investment marks a pivotal moment in Beyoung’s trajectory, signaling not just an injection of financial support, but a testament to the startup’s global potential and enhancing its omnichannel presence worldwide with ambitious plans to launch over 300 stores globally in the next 3 years.
“We recognise the immense potential within Beyoung, especially in its strategic focus on reaching Tier-2 and Tier-3 cities globally. The Strategic Investment in Beyoung aligns with our long-term vision of supporting the Indian apparel industry and fostering the creation of international brands. We believe in Beyoung’s potential to not only excel in the domestic market but also emerge as a global fashion leader,” stated Zulfiquar Ghadiyali, Executive Director, Private Office of Sheikh Tahnoon Bin Saeed Bin Tahnoon Al Nahyan.
In response, the young founder and CEO of Beyoung, Shivam Soni, expressed gratitude for the strategic investment and stated “Coming from a small town, we understand the importance of reaching out to diverse regions. Partnering with the Abu Dhabi royal family opens doors not only to the GCC & MENA regions but also paves the way for a global expansion strategy. This Investment is a substantial backing that will enable us to grow multifolds exponentially, reaching new heights on a domestic as well as international scale.”
With this strategic investment, Beyoung aims to strengthen its market position, drive innovation in the fashion industry and continue to deliver high-quality affordable clothing to its Beyoungsters. It serves as a testament to the Royal Office’s unwavering confidence in Beyoung’s visionary approach, poised to redefine the global apparel.
Beyoung was founded in 2018 from Udaipur and is a pioneering force in the fashion industry. The brand has grown from a four young minded venture to a team of over 200, with more than 3 million customers nationwide.
