As it continues to grow internationally, British fashion firm Never Fully Dressed has launched its first permanent store in Los Angeles, US.
Situated on Melrose Avenue, the Los Angeles flagship is a follow-up to the brand’s successful New York City shop, which opened less than a year ago, and its wholesale expansion across the United States with partners such as Dillard’s and Revolve.
Commenting on the opening, Lucy Aylen, founder of Never Fully Dressed, said in a statement: “Having previously held pop-up stores in both NY and LA we felt the fever and love for the brand which we have since strived to create permanently in areas we know and adore, it feels like home when we are there.”
The store features Never Fully Dressed ‘Lisbon’ and ‘Crafted Ibiza’ collections, including dresses, separates, and accessories.
