Kraus Jeans, an Indian denim and fashion brand, has opened its latest store at Rajouri Garden Mall in New Delhi. This marks the brand’s 16th exclusive outlet in the country.
Rajouri Garden is a busy shopping district known for its mix of high-street brands and boutiques. The new store features Kraus Jeans’ Autumn/Winter 2025 Collection, including varsity jackets, knitwear, crop tops, shirts, baby tees, and a range of denim styles such as wide-leg, flared, skinny, straight-fit, cargo, and Korean-style pants. The brand has highlighted the focus on fit and comfort in its designs.
Speaking on the opening, Kraus Jeans’ founder, Ravi Punjabi, said that the launch was “in one of Delhi’s most vibrant fashion markets” and noted that the brand’s approach emphasises practical design and comfort. He added that the new store coincides with the festive season and will provide access to the latest collection in West Delhi.
Kraus Jeans plans to continue expanding into other neighbourhoods across India, offering apparel designed with both style and wearability in mind.
