
H&M, the Swedish fast fashion brand, recently unveiled its maiden store in Bosnia and Herzegovina. The store was opened in Banja Luka’s newly launched Delta Planet shopping mall.
Nearly 1,000 exuberant customers lined up at the store on the opening day, with some of them waiting since early morning to get hold of their favourite H&M collections.
While all the customers were given 20 per cent discount on the total purchase made on the opening day, first few of them received gift cards as well.
“We have been waiting for this for a long time and are glad to see so many H&M fans in Banja Luka. I am very proud to welcome customers to our first store in BiH, where our customers can find fashion and quality at the best price in a sustainable way.” – Claudia Oszwald, Country Manager, H&M Austria, Slovenia, Croatia, Serbia, Georgia and Bosnia and Herzegovina
The newly opened store is spread over an area of 2,500 square metres across two floors thereby giving all the H&M shoppers a unique and exciting shopping experience.
Notably, Bosnia and Herzegovina is the third new market of H&M in last 6 months after Ukraine and Uruguay.






