Harfun, a brand specialising in workwear, has enlisted actor Jim Sarbh for its ‘Pants that Time Travelled’ campaign to promote its newly released Workday Pants.
With this campaign, the brand is unveiling its 2035 Workday Pants, boasting futuristic features such as 20-hour wrinkle resistance, self-stretch capabilities, warp-knit construction, and ultralight, breathable fabric.
Saurabh Agrawal, co-founder and CEO of Harfun, commented, “The 2035 Workday Pants are packed with cutting-edge features and our proprietary fabric technology. The campaign’s focus is on the future, and we sought a personality whose lifestyle aligns with this vision.”
“Jim has consistently taken on roles and brand partnerships that reflect his passions and versatility. We’re thrilled to collaborate with him for this campaign further added, Palak Narang, Senior Brand Manager.”
Harfun, a forward-thinking direct-to-consumer menswear brand, aims to revolutionize traditional formal wear with science-backed, futuristic workwear that prioritizes style, functionality, and comfort.
