Spreetail, the renowned specialist in e-commerce logistics and channel management, closed a funding round that brought in US $ 208 million. McCarthy Capital, the company management and other investors contributed to the round, and the money will be used to boost technology and expand the company’s brand partnerships.
The company, which has been around since 2006, runs seven distribution hubs in different parts of the United States. The year 2018 marked the company’s foray into international business; today, it assists more than 500 brands in increasing their online sales on platforms like Amazon, Target.com, Wayfair, Walmart.com and eBay.
The funding round comes after the company’s acquisition of Buy Box Experts, a performance marketing agency focused on Amazon. According to Spreetail Global CEO, Brett Thome, “We have read the writing on the wall around post-pandemic shifts in consumer behaviour combined with inflationary concerns and have repositioned us to increase our investment into our brand partnerships, our technology and our organisation this year.”
Spreetail’s North American CEO, Owen Carr, added, “Today it takes resilience to adapt to the ever-changing world of e-commerce and that is a must for any successful company.” The company’s accelerator capabilities simplify a brand’s ability to diversify retail investment, increase access to new shoppers and scale product offerings faster than ever before.
Overall, this latest funding round is expected to add stability to the future growth of Spreetail for years to come, and it demonstrates the company’s commitment to invest in its brand partnerships and its technology.
