Fashion label Beyoung has enlisted actor and content creator Bhuvan Bam as its first-ever brand ambassador.
This alliance leverages Bhuvan Bam’s immense popularity among young audiences and his substantial social media following to enhance the brand’s market presence and drive sales.
Expressing his enthusiasm about the partnership, Bhuvan Bam remarked in a statement, “It’s been a pleasure and an incredible experience collaborating with Beyoung. Working with the entire team was a joy and it was a great time to collaborate with them, very happy with what we’ve created together. The brand’s commitment to innovation truly shines in their approach to fashion and their style range is a must for everyday fashion.”
Shivam Soni, the CEO and founder of Beyoung, shared his excitement, stating, “This partnership is all about mixing creativity, style, and relatability to inspire young folks, set fashion trends, and make fashion accessible to everyone. We’re excited to have you join us in this journey as we team up to help you show your personal style every day.”
Beyoung, founded by Shivam Soni, Sakshi Soni, Shivani Soni, and Shankar Mali in Udaipur in June 2018, offers a curated collection of western and fusion-style clothing. The brand, which recorded a revenue of Rs. 50 lakh in its inaugural year, continues to make fashion a personal statement for individuals across the country.
