
With the announcement of a strategic three-year agreement with Warner Bros., the activewear brand STRCH has unveiled a unique collection of performance wear for adults that features characters. Through the partnership, STRCH’s high-performance sportswear is combined with well-known characters from the Warner Bros. universe, creating a novel blend of pop culture and practical fashion.
The legally licensed clothing in the debut collection is based on Superman and Wonder Woman and is made of high-impact designs made of quality nylon and spandex that have been carefully chosen for their strength and wearability. The collection debut will feature Wonder Woman-inspired T-shirts, tank tops, and two Superman T-shirts.
“We have always believed that what you wear can amplify how you feel,” stated Prithvi Bhagat, founder of STRCH Activewear PVT LTD. “Through this collaboration, we are able to combine the qualities of some of the most beloved characters in the world with high-performance design. We are honoured to be the first Indian company in the pure activewear market to take this action and form a special alliance with Warner Bros.”