Atari, the renowned video game company based in California, is commemorating the 40th anniversary of its original member jacket by reintroducing it as an exclusive offering for non-fungible token (NFT) holders. This limited-edition ‘Member’s Only’ navy blue zip-up jacket, known for its iconic status, was made available for pre-sale starting from 2nd November and will remain accessible until 1st December. Notably, these jackets are reserved exclusively for holders of ARC NFTs, which constitute a collection of 8,000 NFTs that were initially minted in February 2022.
The new iteration of the jacket maintains its classic colour but features an upgraded, thicker material. Notably, it incorporates the once-removable Atari logo patch as a permanent part of the design. These jackets are currently available for purchase on Atari’s official website, and there are only 500 units in stock. The shipping of these exclusive jackets is expected to commence in late February 2024.
Originally, in 1983, the jackets were exclusively accessible to members of the Club through the Clubhouse Store. This latest edition continues the tradition but adapts it to the digital era by offering it exclusively to NFT holders. Earlier in January 2022, Atari celebrated its 50th anniversary through a partnership with Republic Realm, where they launched a special NFT collection. In August 2022, Atari collaborated with artist Butcher Billy to introduce an NFT collection, showcasing their commitment to celebrating their history and engaging with the NFT community.
