Pepco Group, owner of the Pepco and Dealz brands across Europe and Poundland in the UK, opened its first store in Bosnia and Herzegovina.
Commenting on the retail expansion plan, Trevor Masters, CEO of Pepco Group, said, “The opening of the first Pepco store in Bosnia and Herzegovina represents a milestone in the group’s profitable store expansion programme – our biggest source of value creation.”
According to a statement from the firm, other Pepco stores will open before the end of the year in cities including Mostar, Livno, Gradaac, Kakanj, Itluk, and Lukavac after the inauguration of the first Pepco store in Sarajevo on 12th September.
The first Pepco store in Bosnia and Herzegovina has opened as the company has successfully expanded into new markets in Western Europe, most recently in Portugal earlier this summer.
Pepco Group is on pace to establish at least 550 net new stores in FY ’23, mostly under the Pepco name, and to increase the visibility of its Dealz brand in Poland, according to the firm.
The statement comes after Pepco completed a successful debt refinancing with its initial bond issue of € 375 million in June 2023. At the time, there was a high demand from investors in Poland and abroad, and the issue was oversubscribed.
The company added that Pepco received ratings from the three biggest credit rating companies in the world, Fitch, S&P, and Moody’s, who praised the company for its strength and strong organic growth profile, which were fueled by its store development programme, size, and value proposition.
